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Hampshire Cricket Launch Brand New App

Hampshire Cricket and the Ageas Bowl are delighted to announce the launch of a brand new app, built in partnership with InCrowd.

The app, free for fans to download and available across both iOS and Android devices, will create a unique matchday experience for all spectators whilst further improving the engagement of cricket fans both inside and outside the Ageas Bowl. The app further demonstrates the Club’s commitment to innovation and is a part of the digital transformation process to develop a fully-connected stadium following last year’s introduction of giant Samsung LED screens and leading Wi-Fi technology.

Paperless ticketing is a key component of the app’s functionality with fans able to access tickets for matches at the Ageas Bowl and gain admission using their device via the app. Thanks to the newly developed mobile ticket wallet technology from InCrowd, fans will also have the ability to securely forward digital tickets to friends and family across operating systems, supporting the venue’s fight against ticket touts and improving entrance times.

The app will also feature an interactive wayfinding map, with those attending the Ageas Bowl on a matchday able to use the navigation tools to find amenities, activations and other locations. Fans both in the ground and at home will also be able to enjoy live streaming and video highlights of all non-televised Hampshire matches at the Ageas Bowl with exclusive content and behind-the-scenes content also hosted on the platform.

“We’re proud of the Ageas Bowl’s history of being at the cutting-edge of innovation in cricket and the launch of the Hampshire Cricket App is the latest example of this. The App has been developed with our fans firmly in mind and after seeing record-breaking customer and matchday experience scores and feedback in 2018, we’re confident the App will see Hampshire fans and Ageas Bowl attendees enjoy even more memorable experiences this summer” says David Mann, The Ageas Bowl Chief Executive.

InCrowd CEO Aidan Cooney says: “We are delighted that Hampshire Cricket is putting the fan first and has implemented InCrowd technology including the native ticket wallet to deliver an efficient and stress-free match day experience. At InCrowd, all our research and development is driven by fan feedback and we are looking forward to working with the club to really deliver on the promise of a better fan experience.”

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Leeds United FC focus on fan engagement with their official app built by InCrowd

Leeds United FC are continuing their focus on fan engagement with the ongoing success of their official LUTV mobile app in partnership with InCrowd, available to download on the Apple Store and the Google Play Store.

LUFC fans have access to a new two-way channel between themselves and and the club. The Official LUTV mobile app enables fans to engage with a host of different features no matter where they are.

Fan features include:

  • Full LUTV including highlights, interviews, features and more. Subscriptions are available to be purchased here.
  • Once logged in, UK subscribers will be able to access live audio commentary, while international users can watch the full match.
  • All the latest news & breaking news supported by the InCrowd push notification system.
  • A full 2017/18 campaign fixtures & results list.
  • Live league tables.
  • Official player & club Twitter account feeds .
  • Integrates official club social media accounts.
  • Access to ticket purchasing and merchandise.

“From a media perspective, providing content to our fans was one of our biggest challenges. However, this has been a smooth process as a result of the perfect cooperation between Leeds United FC and InCrowd.” Emanuele Montoneri, Head of Media at Leeds United FC.

What does this mean for the club?

The LUTV app currently holds a 4.5/5 rating across both the Apple and Google Play app stores. Furthermore, the app has over 170 five-star reviews. From the point of view of the club, Leeds United will now be able to:

  • Segment, target and send personalised messages to their fans using the powerful InCrowd push notification system.
  • Collect, grow and utilise rich behavioural and location based fan data.
  • Market new sponsorship inventory to existing and future commercial partners.
  • Showcase official club content on a much improved digital platform to fans around the world.

“We are extremely proud to be in partnership with one of the most prestigious football clubs in the UK. This new venture with LUFC means InCrowd now work with over 20 rights holders across four sports.’ Aidan Cooney, CEO of InCrowd.

Please check InCrowd’s and Leeds United’s Twitter feeds twitter.com/InCrowd_Sports and twitter.com/lufc for news of further updates to the official Leeds United app or get in touch via Enquiries@incrowdsports.com

About InCrowd

InCrowd provide a fan engagement & sponsorship activation platform. Our understanding of the avid and emotional mindset of a fan is combined with in-depth data analysis and ground-breaking digital technology to offer rights holders and brands a unique opportunity to reach out to sports fans in the moments that really matter. Many of the world‘s top rights holders & brands use InCrowd’s fan marketing platform to collect more fan data, sell more tickets and increase sponsorship revenue. We also help sponsors connect with new customers and convert fan interaction into revenue & advocacy. Find out more – www.incrowdsports.com

 

Derby County FC launch the RamsTV official club app with InCrowd

Derby County is launching its new RamsTV app in partnership with InCrowd and is available to download on the Apple Store or Google Play Store.

The new official Rams app represents a new two-way channel allowing fans to form a deeper connection with the club that they love. Supporters will be able to access official club content throughout the week as well as on matchday no matter where they are such as…

  • Latest News:Fans can stay up to date with all the latest breaking news
  • RamsTV:With the Derby’s official video channel continuing to develop, supporters will be able to get access to all the latest features, match highlights, pre and post-match analysis and Matchday Live productions all in one place, whilst subscribers will have access to live audio in the UK and video overseas more easily when on the move. Subscriptions for RamsTV are available to purchase here.
  • Fixtures & Results:All fixtures, results and league tables will be available to keep track of the progress made throughout the season.
  • Social Media:Integrated official club and player Twitter accounts are accessible as well as links to all the club’s social media channels; including Facebook, Instagram and YouTube.

With the help of InCrowd’s push notification platform, fans will also be able to receive goal alerts and other key match events, the latest breaking news and offers from the club straight to their device. This hereby enables Derby with a new rich form of personal communications to their fanbase which opens new and rich commercial opportunities.

Derby County’s, Chief Revenue Officer, Brandon Furse has explained that ‘As a forward-thinking club, we are very proud to have extended our digital portfolio with the launch of the official Derby County FC app with InCrowd. By selecting InCrowd, we have recognised their industry leading development and commercial capabilities and we are looking forward to exploring the rich and new opportunities now available to us.’

Aidan Cooney, CEO of InCrowd stated that ‘It is an honour for InCrowd to be working with Derby County, a founding member of the EFL and one of the UK’s oldest and most important football clubs in the world. We are very proud to launch the official club app, which cements our position as the largest provider of official sports club apps in the UK today with more than 20 partnerships across football, rugby and cricket.’

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