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Asset Allocator
Asset Allocator allows users to sell, allocate, schedule and monitor assets for clubs, sponsors and brands across sports venue display outputs.
Interview – What is Digital Fandom?
Digital fandom has been around in many guises over the years, and in its most common form it’s in the mobile apps and websites that you use every day – the concept of fandom allows fans around the world to get closer to their sport and connect them to a community. In InCrowd’s future view, sports fandom has huge untapped potential in this digital space, and the focus is to make it easier than ever to access, engage and connect turning fandom from a localised concept into a global one.
Fan Experience Product Manager Joshua Holland-Bedson and Training Manager and Gamification Specialist Ben Hayward sat down with iSportConnect to discuss how InCrowd is helping sports organisations to understanding the value of Digital Fandom for fans and the organisations themselves.
👉 Read the full article HERE 👈
Sussex Cricket to deploy new live activations
InCrowd is excited to announce a new partnership with Sussex Cricket, who will be using a selection of InCrowd’s quick to deploy and customisable Inventory Blocks to drive live fan engagement!
To kick off this fan-first initiative, Sussex Cricket will be launching new embedded Live Blog and Polls Blocks on their website in time for the County Championship game against Glamorgan on Thursday 18th May. This match sees two of the best batters in the world, Steve Smith and Marnus Labuschagne, come up against each other before joining forces for The Ashes in the Summer.
InCrowd’s Inventory Blocks are designed to instantly deliver engaging experiences, generating direct fan interactions and creating new activation opportunities for brand partners. To find out more, get in touch – enquiries@incrowdsports.com
InCrowd announce Stepathlon partnership
InCrowd is pleased to announce a new partnership with mass participation and wellness experts Stepathlon.
InCrowd will be helping the team to drive forward their “movement for movement” initiative to improve physical and mental health with maximum inclusivity, a mission that has already engaged fans from some of the world’s largest sports organisations.
Stepathlon will be utilising InCrowd’s Content Management System and Fan Data Platform alongside their soon to launch upgraded fan and community engagement app to deliver targeted and relevant content to the right audience, at the right time.
It’s so great to be working in partnership with InCrowd; the passion and world class expertise the team always bring is both hugely reassuring and exciting.
Nick Rusling, Managing Director
InCrowd shortlisted for Sports Technology Award
InCrowd is thrilled to be shortlisted for Partnership Of The Year at the #STA2023 awards with Crystal Palace Football Club.
This recognition honours a hugely successful year working with the brilliant team at CPFC, helping to deliver fully connected, data-led digital experiences for fans and new exciting commercial opportunities for the club and its brand partners.
Together, CPFC and InCrowd have delivered a suite of new fan-facing digital channels, managed by a central Digital Experience Platform and underpinned by a connected Fan Data Platform, enabling CPFC to create an unrivalled digital experience with personalised experiences for fans, and driving commercial growth. Results include:
- Record membership revenue
- Record subscription revenue
- Record hospitality enquiries and conversion
- Record online retail revenue
- Enhanced commercial partnerships including significant digital inventory
“It has been apparent from day one that InCrowd approaches our relationship as a true partnership, and are committed to helping us solve business challenges and drive commercial growth.”
James Woodroof, Chief Marketing & Communications Officer, Crystal Palace FC
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Asset Allocator
Asset Allocator allows users to sell, allocate, schedule and monitor assets for clubs, sponsors and brands across sports venue display outputs.
Interview – What is Digital Fandom?
Digital fandom has been around in many guises over the years, and in its most common form it’s in the mobile apps and websites that you use every day – the concept of fandom allows fans around the world to get closer to their sport and connect them to a community. In InCrowd’s future view, sports fandom has huge untapped potential in this digital space, and the focus is to make it easier than ever to access, engage and connect turning fandom from a localised concept into a global one.
Fan Experience Product Manager Joshua Holland-Bedson and Training Manager and Gamification Specialist Ben Hayward sat down with iSportConnect to discuss how InCrowd is helping sports organisations to understanding the value of Digital Fandom for fans and the organisations themselves.
👉 Read the full article HERE 👈
Sussex Cricket to deploy new live activations
InCrowd is excited to announce a new partnership with Sussex Cricket, who will be using a selection of InCrowd’s quick to deploy and customisable Inventory Blocks to drive live fan engagement!
To kick off this fan-first initiative, Sussex Cricket will be launching new embedded Live Blog and Polls Blocks on their website in time for the County Championship game against Glamorgan on Thursday 18th May. This match sees two of the best batters in the world, Steve Smith and Marnus Labuschagne, come up against each other before joining forces for The Ashes in the Summer.
InCrowd’s Inventory Blocks are designed to instantly deliver engaging experiences, generating direct fan interactions and creating new activation opportunities for brand partners. To find out more, get in touch – enquiries@incrowdsports.com
InCrowd announce Stepathlon partnership
InCrowd is pleased to announce a new partnership with mass participation and wellness experts Stepathlon.
InCrowd will be helping the team to drive forward their “movement for movement” initiative to improve physical and mental health with maximum inclusivity, a mission that has already engaged fans from some of the world’s largest sports organisations.
Stepathlon will be utilising InCrowd’s Content Management System and Fan Data Platform alongside their soon to launch upgraded fan and community engagement app to deliver targeted and relevant content to the right audience, at the right time.
It’s so great to be working in partnership with InCrowd; the passion and world class expertise the team always bring is both hugely reassuring and exciting.
Nick Rusling, Managing Director
InCrowd shortlisted for Sports Technology Award
InCrowd is thrilled to be shortlisted for Partnership Of The Year at the #STA2023 awards with Crystal Palace Football Club.
This recognition honours a hugely successful year working with the brilliant team at CPFC, helping to deliver fully connected, data-led digital experiences for fans and new exciting commercial opportunities for the club and its brand partners.
Together, CPFC and InCrowd have delivered a suite of new fan-facing digital channels, managed by a central Digital Experience Platform and underpinned by a connected Fan Data Platform, enabling CPFC to create an unrivalled digital experience with personalised experiences for fans, and driving commercial growth. Results include:
- Record membership revenue
- Record subscription revenue
- Record hospitality enquiries and conversion
- Record online retail revenue
- Enhanced commercial partnerships including significant digital inventory
“It has been apparent from day one that InCrowd approaches our relationship as a true partnership, and are committed to helping us solve business challenges and drive commercial growth.”
James Woodroof, Chief Marketing & Communications Officer, Crystal Palace FC